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Watershed carwash café
Creating an identity for a carwash that wanted to bring the café part of the equation up a notch, without sacrificing the core of the business, led to the lip-smacking car icon. Watershed carwash café has since become a very successful and expanding franchise. Fresh use of type and colour is carried through collateral and signage. The icon is immediate in the recall of this brand by customers, creating a clear distinction from competitors in a tight market.
Other work
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Table Wrap events
Tablewrap organise and present unique and memorable events. This brochure, presented to their prospective clients, […]
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Westmoor Property identity
Colour can take a front seat without being overpowering. Employing a soft yellow to contrast […]
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ACT flyer
Typography is often an under utilised element in pieces of communication. Making more of the […]
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LGPro Awards books
Creating fresh themes about people and their achievements was the brief for these annual awards […]
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